6. Business and Production
Business Models — Quiz
Test your understanding of business models with 5 practice questions.
Practice Questions
Question 1
Which pricing model charges customers both a fixed access fee and a variable usage fee based on consumption?
Question 2
A digital platform connects industrial suppliers with buyers and takes a 5% commission on each transaction value. Which revenue model does this exemplify?
Question 3
Which go-to-market strategy focuses on generating customer demand so that intermediaries actively seek out the product?
Question 4
Which distribution channel involves partnering with independent third-party companies to market, sell, and provide support for industrial products?
Question 5
In a TAM–SAM–SOM analysis for market sizing, what does SOM represent?