Question 1
Which of the following best describes the 'channels' section of a customer journey map?
Question 2
When developing a persona, what is the primary benefit of including 'frustrations'?
Question 3
Which of the following best describes the 'scenarios' section of a customer journey map?
Question 4
What is the primary purpose of identifying 'opportunity areas' in a customer journey map?
Question 5
When creating a persona, what is the significance of including 'demographics'?
